Business Essays – Google Online Internet

Business Essays Google Online Internet Google Online Internet Google, Inc. is the world’s leading online search engine company founded by Larry Page and Sergey Brin while they were students at Stanford University and the company was first incorporated as a privately held company on September 7, 1998. Google’s business is related to Internet Search, web-based emailing, online mapping, office productivity, social networking and video sharing as well as advertising services like Adwords and Adsence. Founded at Menlo Park, CA on September 7, 1998 and now has head quarters at Mountain View, CA (â€Å"The Rise of Google†. USA Today). It is the largest American company (by market capitalization) that is not part of the Dow Jones Industrial Average (as of October 31st, 2007). Google currently has16,805 full-time employees and Eric E. Schmidt, is the current CEO/Director of the company. Google is now traded on both NASDAQ and LSE. The first Google’s IPO took place on August 19, 2004. 19,605,052 shares were offered at a price of US$85 per share. The Google is the largest trading company on NASDAQ index with a revenue of US$16.593 billion, net income of US$4.203 billion, total assets of US$25.335 billion and total equity of US$22.689 billion (Financial Data Quest, 2007). Google is listed as top 5 companies traded on NASDAQ with total volume as 6,557,543. Google gets its name from the word â€Å"Googol† which is the mathematical term for a 1 followed by 100 zeros. Google is the most used search engine on the web with a 53.6% market share, ahead of Yahoo! (19.9%) and Live Search (12.9%) making Google has a market leader. The main revenue for Google, Inc. is the advertising application launched by Google called Adwords, where thousands of advertisers advertise there products and services. Started in the year 2000 Google Adwords is treated as flagship advertising product and main source of revenue. It offers Pay Per Click (PPC) advertising, and site-targeted advertising for both text and banner ads. Google has tremendous competition in the industry with Yahoo, Inc., MSN, AOL and others. Google, Inc. is vaulted to more than 6 Billion $ sales last year (Business Week, Estimation 2007). Google also faced a number of Law suits for Violation of trademark law and Click fraud. Google settled a click fraud lawsuit for US$90 million. In April 2002 a company called Overtune Services, Inc.(A Yahoo Company) sued Google for patent infringement for launching Adwords. Google agreeing to issue 2.7 million shares of common stock to Yahoo! in exchange for a perpetual license under the patent. (Google, Yahoo bury the legal hatchet, Stefanie Olsen, CNET News.com, August 9, 2004). II. Firm’s Current Situation – Internal Analysis Strengths of Google, Inc: Google is the current market leader with more than 53% share in the Search Engine and advertising industry, the factors that made possible to acquire this position are: Technology: Google uses high defined user e nd technology such as open source search, which enables easy and sharp search to customers. Google uses high speed servers which can tackle millions of searches a minute. The technology used by Google is also used by NASA and US Defense. This type of technology help customers to find relevant answers for there enquiries online, making Google the most trusted reliable search engine in the world.

Business management Essay Example | Topics and Well Written Essays - 4000 words

Business management - Essay Example China is one country which escaped from the current global financial crisis without much damage. As per economic gurus, China’s economy will surpass that of the US’s within 20 years of time. Earlier, China was reluctant in opening their economy, but at present their economy is more transparent than even Japan’s economy. Moreover, China’s trade in 2004 was equal to 70% of its GDP, while that of Japan was 24%. China received $60.6 billion of foreign direct investment in 2004, while Japan, received only $20.1 billion (Overholt, 2005, p.5). China has adopted an economic policy in which they were ready to open the unimportant sectors for the FDI whereas the critical sectors were kept under government control only. They have encouraged privatization in many small scale industries and less important industry sectors and that also in bulk. Xinhua, Chinese daily, has quoted the opinion of the World Bank chief economist, Deepak Bhattasalithe recently. He has told to the Chinese daily that, not only the Chinese Governments effective policies on taxation, but its long-term investment in infrastructure construction also contributed to a more pleasant investment climate (Xinhua, 2004). There is no second opinion about the immense economic developments happening in China. Economic growth of a nation is controlled by many parameters like, political stability, lack of agitations in the society or industrial sectors and also the country’s ability to mobilize the internal resources along with attracting foreign direct investments (FDI) in the country. The people’s living standards, unemployment problems, educational levels, infrastructure developments, overall domestic peace levels and also the relationships with the neighboring countries, all will reflect the economic growth of a nation. China has all the above qualities and hence corporate can think about investing in China. China is the number one country in the world as

Living in Multicultural Societies Research Paper

Living in Multicultural Societies - Research Paper Example Since the developed nations of the world offer superior education, health, employment and individual as well as collective growth and development of the people, the populations belonging to the under-developed and developing countries tend to move to the developed states for brighter job and business prospects on the one side, and to lead a better, comfortable and luxurious life on the other. Situated in the Island of Hispaniola, in the southern part of Atlantic Ocean, the Dominican Republic serves as the second largest Caribbean nation existing on the face of the earth (Seelke 1). Being the poor economy, but rich with the natural resources, the country had been the target of the adventures of the European powers since the seventeenth century onward. Since the Spanish royalty had taken keen interest in keeping the country under the Spanish control, the Caribbean island had been one of the Spanish dominions for decades. By the end of eighteenth century, the country came under the sway of French authorities, though the French had to experience the revolt of the indigenous population against them. It eventually encouraged the neighboring Haitians to occupy the island for establishing their rule over it (Lancer 2002). Migration is a social phenomenon, which is equally popular among the individuals belonging to all geographical zones, different ethnic, racial and religious backgrounds, various age-groups and both the genders (Weeks 263). Identical with the rest of the world, the people belonging to the Dominican Republic also observe migration from their native country to some other regions of the globe. It is partly because of the very fact that the country had been the victim of poverty, massive corruption at national scale, bad governance, nepotism, political unrest, sociocultural chaos and economic uncertainty that force the masses to explore new dimensions for making progress in life (Morgan, Espinal, & Seligson 10-1). In addition, the country also